Community Brand Focus

Dojo Agency creates evangelists and ambassadors for brands through authentic core narratives. Our promise is to help you deepen your understanding of your audiences and to adopt a voice that will help them to take action.


Deliver $85 CPA with PPC campaigns

Pay-per-click Google Adwords outperformed all other vehicles once we integrated SEO, landing pages and remarketing campaigns. Here is your magic bullet to drive sales.



Drive awareness with integrated creative campaigns

Unaided brand awareness in key audiences increased 33% monthly with TV, Cable, Radio, PPC, PR, Social, Direct Mail, Billboards, Train & Bus. We can show you how.


Keep members at a cost 3-times lower than acquisition

Earn engagement daily with compelling content. We build authentic social communities, like a Facebook channel growing from 0 to 5000 engaged super fans in three months. Social engagement increased 400% and with it, so did retention of current members.

Recent Work Samples

Recent samples for acquisition, engagement and retention strategies that earned results.


Recent Work Samples

Recent samples for acquisition, engagement and retention strategies that earned results.

Meet Our Team

We have senior marketing healthcare professionals who will roll up their sleeves and get to work with you. Foremost, we are expert collaborators and partners with our clients. The word partner is everywhere but it is at the heart of how we work. We know that to be your partner means building a trusted relationship that has to be earned. We treat your business as we do our own——putting customers first. For you, this means that we will be there along side your team, looking for ways to accelerate the achievement of your goals.

Jeffrey Selin

CEO | Executive Creative Director

Jeffrey has helped businesses craft stories since 1995. He has expertise with brand, creative strategy, management and communications. His career portfolio includes agency work with 15 of the Fortune 500. He is also founder of Writers’ Dojo, a center for literary artists.

Rachel Falk

Owner, Director of Client Services

Rachel helps ensure clients remain long‐time loyal fans of the Dojo Agency. She has extensive sales experience in B­‐to-­B and B‐to-­C industries. She manages the Dojo finances and operations. She is also an actor, graduating from NYU’s Tisch School of the Arts.

Carrie Valentine

Office Manager

Carrie lives to bring order and structure to her work. She loves finding new ways to unite people to get things done. Carrie takes operations support above and beyond the status quo.

Matile Weddel

Project Coordinator

Matile helps ensure all work is created on time and on budget. She will help serve as the day-to-day project liaison to maintain excellent Dojo customer service.

Paul Skelly

Art Director

Paul designs with a “birds eye view,” always keeping the big picture in mind. His passion for visual aesthetic elevates the value of a brand to its full potential. From local boutiques to large brands like Nike and Intel, his direction showcases a brand’s true identity.

Erin Koehler

Senior Illustrator

With a background in fine art, Erin has the ability to communicate stories into commercially viable solutions. With experience in publishing and animation industries, she is skilled in designing worlds, characters, sets, props and other graphic assets.

Key Consultants

Dave Jarecki

Chief Copywriter

Dave Jarecki’s writing has supported the storytelling efforts of businesses and organizations since 2000. He facilitates youth and adult writing workshops throughout Oregon.

Jeff Brock

Senior Programmer

With 17 years’ Web experience, Jeff applies a wide range of technical and creative expertise. Jeff leads monthly maintenance on numerous sites. He offers hands-on services in HTML, JavaScript, PHP, CSS & WordPress, and empowers clients with tools & training.

Charlotte Hill

Graphic Designer

Charlotte is driven by a life-long love of storytelling. She is excellent at carrying design from concept through production and thrives in busy environments that challenge her to learn and do more.

Kim Lofgren

Creative Director

20-years of professional design experience. In addition to creative vision for our clients, Kim has designed for the hottest agencies in Portland. Her work includes Intel, Jeld-Wen, Outrigger Hawaii, and many more.

    Mary Anne Harmer

    Executive Strategist

    Mary Anne brings 25+ years of experience as a regional marketing executive for leading healthcare and non-profit organizations. By embracing diversity Mary Anne approaches marketing strategy through a multi-cultural lens.

    Lori Doyle

    Executive Strategist

    Lori has 25+ years in strategic brand management, sales and marketing strategies, and change management programs to build new brands, acquire new customers and achieve market leadership. Her roles range from CMO to Director, with companies like AT&T, Avaya, Unisys and Xchanging.

      Contact Us

      Dojo Agency works with organizations across the country.

      7518 N Chicago Ave.,
      Portland, OR